One Thousand Scents

Monday, June 13, 2011

Trompe l'Oeil Coq

Okay. This is the packaging for the original Jean-Paul Gaultier scent for men, Le Male:

Now, this is the packaging for his upcoming men's scent, Kokorico:

In case it is not absolutely clear, the front of the bottle is a man's head in profile, and the edge of the bottle is the profile of the original bottle. Dazzling!

The packaging is also a clever play on the original's audacious tin-can outer package.

"Cocorico", in case you didn't know, is the French version of what we render in English as "cock-a-doodle-do"; the sound, in other words, that a cock makes. Just joke laid upon joke, isn't it?

The scent, which I have not tried yet but will at the first opportunity, is meant to smell of fig leaves (another joke!), raw cocoa beans, and wood (yet another joke!).

What fun it must be to be Jean-Paul Gaultier.

How is it that I've never actually reviewed his original scent? Must be because I don't own a bottle of it. I used to own it — got it in a swap, wore it for a couple years, swapped it away and haven't really regretted it — but I do have a sample; maybe I'll take a crack at it one of these days. (I had a go at his follow-up; sure didn't like that very much.)

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